Johnson William H. A. - Managing Global Strategy Developing An Effective Strategy In International Business - Paperback Plant Physiology Barcode: 4573413690121
Johnson William H. A. - Managing Global Strategy Developing An Effective Strategy In International Business - Paperback Plant Physiology Barcode: 4573413690121Binding: Paperback Description: This concise practical textbook clearly explains how to go about developing and implementing a global strategy for any organization from Born Global start ups to more established large companies struggling to manage their global extensions to nonprofits including non governmental organizations (NG Os) and charities. Written clearly and concisely this volume brings together multiple tools models and frameworks into one
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