how long have tobacco companies been targeting women Big Tobacco's Target: Cigarettes had once been marketed

Cigarettes had once been marketed almost exclusively to men, but by the 1920s and 1930s tobacco companies aggressively targeted women, linking smoking to glamour, sophistication, and even personal freedom. By the 1960s Tobacco companies pulled off one of the biggest tricks by making smoking look cool, especially to young people. The American Tobacco Corporation pushed hard with ads, even targeting women by saying smoking Three key moments in the history of marketing tobacco to women Torches of Freedom: How Tobacco Companies Seduced Women by Carlyn Beccia History of Women Medium

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