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The company said an accumulated 1 million adult smokers have switched to Iqos, contributing PMI to secure 7.3 percent of the HNB e-cig market share in the first quarter this year

Women who smoke and use oral contraceptives (OCs) have up to 10 times greater risk of heart attack than women who do neither, depending on which generation of OC is used

This anti-smoking poster explores how designers can use of words, images, colors, settings, and layout to deliver the best message to the targeted audience

For this outing, the boys recruited guest vocalists to round out their sound including famed musician and Gucci muse Zumi Rosow, Kid Congo Powers (Gun Club/Nick Cave & The Bad Seeds), members of Quentin Tarantino's favorite Japanese rock band The 5.6.7.8's, Family vocalist Roger Chapman and more