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The Marlboro Man ad campaign pioneered lifestyle advertising

Genes Nutr

This could also be a potentially formidable new marketing argument for the tobacco industry, as was the introduction of filters or so-called "light" cigarettes several decades ago, which led to an increase in consumption

However, according to the analysis by Zafeiridoi, Hopkinson, and Voulvoulis, below are research-backed quantifiable impacts tobacco has on our environment: 2 8 million human lives lost per year 84 million tonnes of CO 2 emissions per year 25 million tonnes of waste per year 200,000 hectares of land per year 22 billion tonnes of water per year To break it down even further, one person smoking a single pack of cigarettes every day for 50 years would result in an estimated 5.1t CO 2 emissions, 9 62 years worth of a water supply for 3 people, and total fossil fuel depletion of 1.3-tonne oil equivalent (avg electricity use of an average household in India for 15 years)