booze faces its big tobacco moment Is social media having 'Big Tobacco' moment? | The Global Story M[END]THOL - Assets
M[END]THOL Assets Silicon Valley Faces Big Tobacco Moment cocacola by @jkrglobal Refreshing one of the world's most recognisable brands meant reinforcing its legacy rather than reinventing it. Jones Knowles Ritchie unified Coca Cola's identity across more than 200 markets, creating a Meta and Google case: Is this social media's 'big tobacco' moment? The Irish Times
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