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Fans of the TV show Mad Men a show that focused on advertising executives in that era know all too well how the tobacco industry put forth tremendous efforts to obscure the negative scientific evidence about the harmful effects of smoking from public view

Unlike second-hand smoke, which eventually dissipates, it will continue to give off chemicals and cancer-causing gases

To help keep revenues flowing while being forced to limit patrons indoors, many of these businesses have significantly increased their amount of outdoor seating to comply with regulations and also minimize the spread of the virus

At the same time, they want clear visibility and a boost to brand image