bike cigarette April Fools joke: and on highway cycling and smoking Stock Photo

"Now advances in basic science have given us a much more nuanced understanding of what's in that stuff--what's harmful and what's mainly benign." Fewer than 5% of the people who try to stop smoking succeed for as long as five years, says Filligent Chief Executive Melissa Mowbray-d'Arbela

Editorial: Vote yes on Proposition 56 to raise Californias too-low tobacco tax Share via Everyone knows that tobacco kills, but still, the numbers are staggering

Squeeze the cigarette tightly

Yet lately, the company has been unusually outspoken about its commitment to look beyond traditional cigarettes, embracing reduced-risk products even though they threaten to change fundamentally the entire tobacco industry forever