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Berkeley Talks: How the tobacco industry drove the rise of ultra processed foods Berkeley News Tobacco Companies Fueled America's Addiction to Processed Foods Ultra processed foods may have more in common with cigarettes than real food. That's the argument in a new paper published in The Milbank Quarterly by researchers from Harvard, the University of Michigan Tobacco companies spent decades honing marketing strategies, flavor engineering and processing technologies that helped addict consumers to cigarettes. Then, in the 1980s, they started buying up large food firms and deployed these

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