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In South America, citizens of every country are now covered by anti-smoking laws In 2006, Uruguay became the first country in the region to adopt smoke-free measures by enacting a ban on smoking in all public spaces and workplaces

HNB products released in Japan, Portugal, Italy, Romania and Russia have proved popular with consumers since they are easy to use, safer than regular cigarettes and adequately mimic the experience of smoking

Look for tobacco that feels slightly springy, not brittle or soggy

Without claiming health benefits outright, Lucky Strike portrayed its brand as healthy and enticing through these campaigns." Sometimes cigarettes were simply marketed as a quick pick-me-up.