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Bernays aged 100 and still active at this point was not involved in this PR campaign, but he would have recognised it as such, since it was very much a replica of his own campaigns: exploiting an emotion (in this case fear) by means of a credible symbolic figure (the 15-year-old nurse) and placing it in an apparently natural event (her appearance in Congress), because it is the overt act that makes news, and news in turn shapes the attitudes and actions of people

These devices, often discreetly designed, can be strategically placed in areas of concern