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The tobacco industry has historically focused on young people because they know that, if they can get them hooked at this young age, that they're going to be lifelong consumers of their products, Sun said

Smokers should maintain a regular dental health schedule that includes oral cancer screenings with their dentist

Sensory evaluations in consumer panels, with and without knowledge of the non-menthol descriptor and package color and design, may reveal whether marketing affects consumer perceptions, even in the absence of cooling agents in the products